Carin Mazaira

Carin Mazaira is a strategic marketing professional with nearly a decade of experience at the intersection of media, entertainment, and technology. As an independent Marketing Specialist, she partners with brands such as Volinga, AI on the Lot, and the Entertainment Technology Center (ETC) to craft integrated campaigns, user experiences and event productions that connect creative communities with emerging technologies.

Previously, Carin served as Marketing Manager for Leica Geosystems, where she built brand awareness for Leica’s cutting-edge LiDAR solutions in the film and television industry. She also led campaign strategies at Disguise to drive brand recognition in virtual production and worked at Netflix as a Communications Specialist, developing co-branded marketing materials with leading VFX vendors. Earlier in her career at Powster, she produced digital campaigns for major studios including Sony and Paramount, launching over 190 movie websites that collectively generated nearly 100 million page views.

Carin’s expertise spans content strategy, event production, brand partnerships, and digital communications. Known for her curiosity, adaptability, and collaborative leadership, she delivers marketing initiatives that elevate visibility, foster industry relationships, and inspire creative innovation. She holds an MBA in Marketing from IE Business School and a B.S. in Communication from the University of Miami, and actively engages with industry organizations, such as VES, Women in Virtual Production, HPA and RISE.

Role with the VES

Member